Wednesday, September 28, 2011

Is The Machine Using Us?

Yes, the Machine, being the internet, is in fact using us. We put all of our information out on the internet, and this makes the internet grow stronger each and every day. The internet was made by us, and now it needs us to continue to exist. Where would the internet be without us? Or is the real question, where would we be without the internet? We as Americans use the internet for just about everything. It is a quick solution for all of our problems. We can find the weather, all the latest news, and talk to long distance friends with the click of a button. This is the age of technology and maybe the internet is using us, but aren't we using the internet as well?

Diction-Chapter 6

In Trimble's chapter 6 "Diction", he mainly talks about conciseness, vigorous verbs, and freshness. The use of vigorous verbs felt rather familiar to me. All through out grade school teachers would always tell me to expand my vocabulary. Although, I've always had trouble doing so. Writing is not one of my strong points, but i hope to improve. After reading this chapter, i received a lot of insight on what i need to improve on. I should not use vague pronouns such as "it". I need to identify and give things the dignity of their names. I also need to qualify and load words with meaning by using adjectives. Hopefully after following this advice, my writing will improve.

Wednesday, September 14, 2011

Doritos Commercial

http://www.youtube.com/watch?v=4rsEnwKrsvc

Heineken Comercial

In the Heineken Commercial, the producers draw a parallel between woman's love for shoes and males fondness over beer. Through out the years there have always been stereotypes that woman love to shop and have thousands of shoes and that men will always have a cold beer in their hand. The producers play with this stereotype by showing women going crazy over an oversized closet filled with shoes and then showing the men going even crazier cover a walk in refrigerator filled with beer.

This commercial doesn't show the beer until the ending of the commercial to build up a climatic effect. Showing the parallel between beer and shoes proves just how good Heineken beer is and makes men want to buy it more. This commercial is probably mostly shown on channels mostly males watch such as ESPN and the humor is a good way of drawing the consumers in.

AT&T and Heineken Questions

AT&T
1)How did they get into the city?
2)Why didn't they use the phone in the first place?
3)Where are they going?
4)Where are their parents?
5)Where do they live?
6)Why are they dressed the way they are?
7)How does AT&T think this will help them sell the phone?
8)What phone are they trying to sell?
9)Is there any symbolism with the bread crumbs?
10)How old are the children?
11)Why would city life appeal to them?
12)How did the sky get so dark within the 30 second commercial?
Heineken
1)What are the advantages of using a comedic spin in the commercial?
2)Why is this commercial only geared toward men?
3)Why don't the women go into the refrigerator with the men?
4)What channels would be best to air this commercial?
5)What language is being spoken?
6)Is the beer and the shoes in any way related?
7)Why isn't the beer shown until the very end of the commercial?
8)Why aren't they drinking beer at the party?
9)Is this realistic?
10)Have the sales of Heineken increased since this commercial aired?

Monday, September 12, 2011

AT&T Comercial

In the AT&T commercial these two children that appear to be fictitious because of the clothing they are wearing, get lost. They leave bread crumb behind to find their way home but the trail gets ruined in the city. At this point, the children decided to take out their cell phone and use the GPS system on it.

This commercial lets the audience know that AT&T technology is better than any other method. It shows that AT&T is faster, more reliable and can be used by all ages. AT&T also shows their logo in the city skyline as a subliminal message to use their service.

Pantene Comercial

In the Pantene commercial the man appeared to be homeless because of the dirty torn up clothing he was wearing, but he also seemed happy as he was playing violin on the street. The girl also appeared to be homeless because she was only shown on the street with no family. The girl was being bullied and appeared very unhappy.

It was very inspirational to watch the man give his violin to the girl. He wanted to share his happiness with her. This may impact the audience enough to have them consider buying the product. It seemed that the man also inspired the girl to play again which helped her speak up and make a stand. she spoke in a language everyone could understand, music. This, along with her hair, made her shine which is the motto for Pantene.

Friday, September 9, 2011

here i am at hofstra

here i am at hofstra and I'm blogging. i usually don't use the computer much because i never had one until college and honestly i really don't like it id much rather be outside doing something. i also don't like technology in general like i don't really watch tv either. but i guess now i have to because pretty much everything is on the computer now which i find really sad. i fell like you lose so much personal connection with people because you're hiding behind your word and Facebook and then people don't know how to act when they're actually with someone. and ill admit I'm on my phone constantly but i also go out and socialize. i love going to the gym i do yoga every day. i also play soccer and have joined a few clubs as a way to make friends. I'm majoring in environmental resources because ever since i was little i knew i wanted to help animals. i would never even kill a bug. but it mad me really upset to know that people would hurt their pets so i knew i couldn't see that everyday, id be too depressed. so after taking earth science and ap environmental i decided i wanted to do something in that field.